Nourse Farms, one of the world's premier growers of berry plants, has taken the next step as a frontrunner in the soft fruit propagation industry. The company has partnered with Viscon to build a state-of-the-art Plant Tissue Culture Lab to support the rapidly increasing interest and demand for berry plants.
Viscon is proud to contribute to this innovative company by developing and supplying a highly automated Plant Tissue Culture Lab. This turnkey facility will feature state-of-the-art technologies in labor-saving automation and multi-layer propagation rooms.
“Nourse Farms is focused on delivering the highest-quality plants and our partnership with Viscon promises to support us as we grow—both plants and our operation,” said John Place, Nourse Farms CEO. “Tissue culture has been the cornerstone of what we do for decades, so strategic investments in technology and advancements in this part of our operation are not only ideal but necessary. We are delighted to work with Viscon to bring state-of-the-art technologies to our new tissue culture lab. We expect that we will see a significant increase in our production and efficiency.”
Groundbreaking Tissue Culture Planter
The new facility will be equipped with the latest automation technology. The true star of the show is the groundbreaking Tissue Culture Planter, which Viscon has developed and manufactured in close collaboration with ISO Group. This planter operates in a sterile environment, automatically placing explants into fresh media jars with unparalleled precision. This is usually a highly labor-intensive process that can now be automated. It's a game-changer for plant uniformity and contamination reduction, ensuring Nourse Farms produces the highest quality berry plants.
Daan Mansveld, sales manager of Viscon Plant Technology: “At Viscon, we are committed to pushing the boundaries of innovation in agriculture, and this project with Nourse Farms is a testament to our dedication. We've meticulously designed this state-of-the-art facility and are currently in the process of manufacturing the latest equipment and technology to bring our vision to life. Nourse Farms, renowned for its commitment to excellence in berry plant cultivation, shares our vision for innovation and sustainability. We're honored to embark on this journey together and support their mission of providing top-quality berry plants to customers worldwide.”
The new laboratory, set to be established in Whately, Massachusetts, USA, is currently in the planning and equipment manufacturing phase, with a projected opening in 2024. We invite you to stay tuned for further updates on the progress of Nourse Farms' forthcoming Plant Tissue Culture Lab! Together, we're shaping the future of agriculture, one berry at a time.
About Viscon Plant Technology
Since 1967, Viscon Plant Technology has been a pioneer in young plant automation, offering complete solutions for the horticultural and fresh produce industries, from breeding to packing. Whether you're experienced in tissue culture or new to the field, Viscon provides all the necessary components for a state-of-the-art tissue culture laboratory, from facility design to climate-controlled propagation rooms, labor-saving automation, growing consumables, software, and training. For more information about Viscon Plant Technology, visit VisconGroup.eu.
About Nourse Farms
For over 90 years, Nourse Farms has produced and sold premium quality small fruit plants to national and international commercial fruit growers, home gardeners, and resellers. Nourse Farms’ commitment to providing customers with virus-indexed, highly productive plants drives the organization to stay on the cutting edge of the latest developments in the industry. By identifying and testing new varieties and growing techniques, Nourse Farms stands behind its promise to deliver quality. What was once a strawberry nursery serving local growers has grown to be an internationally recognized soft fruit nursery selling strawberry, raspberry, blueberry, and blackberry plants. For more information about Nourse Farms, visit NourseFarms.com.